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Online 3D shoe design with Blender


shoe-with-blender-logoCustomised production is hot at the moment. A new service allows you to design the print on your own shoes - powered by Blender. ProMotion Studios (Jellibots, Beer Rig, Kajimba, Slimers, Lighthouse ) have done it again!

James Neale wrote:

In mid 2008, ProMotion Studios was commissioned by RYZ Shoes to generate the 3D assets and submission scripting for their new online venture using Blender, an open source 3d modeling and animation package.

The RYZ Wear website allows for budding shoe designers to download a blank colour template, fill it with their own artwork and then submit it back to the website where a 3D preview of the shoe is displayed for other users to vote on. The winning design is then produced in a limited-edition manufacturing run whilst giving the winning designer a share in the profits from the sales.

Blender's unintrusive cross-platform installation and lack of license fees made it a suitable choice for use in an online server-side rendering environment, utilising the Amazon EC2 elastic computing cloud.

About the Author

Avatar image for Bart Veldhuizen
Bart Veldhuizen

I have a LONG history with Blender - I wrote some of the earliest Blender tutorials, worked for Not a Number and helped run the crowdfunding campaign that open sourced Blender (the first one on the internet!). I founded BlenderNation in 2006 and have been editing it every single day since then ;-) I also run the Blender Artists forum and I'm Head of Community at Sketchfab.


  1. The impressive bit here is not the fact that it's about shoes, but that they're using Blender on a webserver to dynamically generate really nice-looking 3D imagery. Also, they've done some really clever stuff with the template file - just download the template (a .PNG file), jot your design on it and upload it to have it rendered. Quite clever! Now if only they made custom MacBook Pro sleeves, I'd be their customer ;-)

  2. I wish the would also publish the 3D model.

    Well I can make my students model one.
    But this is going to be a project for my graphic design class.


  3. Hey all
    Sorry for the confusion. Its not a system to change the shoe model. It just allows you to upload a painted canvas and then show you want the shoe looks like with that "paint job" applied.

    Basically we're just trying to show how easily Blender can be used out in the "cloud", and how the RYZ Wear work shows one example of how it can be done.

    We provided all the Blender related assets (shoe models, lighting, other textures (bumps etc) and of course the UV texture blank for people to paint on) and a script to allow the website to send each users UV map off to the render cloud, along with the blend file for rendering.


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