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3 New Bridgestone Commercials by ProMotion Studios

31
By on Video

Matt Ebb wrote:

ProMotion Studios recently delivered a set of three new 15 sec TV commercials for Bridgestone Australia. Done 100% in CGI, the commercials featured the well-known Bridgestone Gecko in various scenerios related to retail campaigns.

Each spot had a very tight production turnaround, less than 2 weeks each, delivered alongside an A1 size poster for use instore.

Blender was used for all 3D production.

HD versions:

About the Author

Avatar image for Bart Veldhuizen
Bart Veldhuizen

I have a LONG history with Blender - I wrote some of the earliest Blender tutorials, worked for Not a Number and helped run the crowdfunding campaign that open sourced Blender (the first one on the internet!). I founded BlenderNation in 2006 and have been editing it every single day since then ;-) I also run the Blender Artists forum and I'm Head of Community at Sketchfab.

31 Comments

  2. roofoo on

    Never heard of the Bridgestone Gecko, I thought that GEICO had the only gecko commercials. i wonder what GEICO thinks of this?

    Reply
  10. Lasphere on

    Great work! Thsi kind of well-made movies made in blender are too rare! Thanks to PROmotion studios for PROmoting blender this way! ;)

    Reply
  11. invertedNormal on

    wow! this gecko looks and moves better than the GEICO gecko. the GEICO gecko is all stiff n' stuff.

    awesome work!!!

    Reply
  14. Morten on

    Impressive animations
    In the hotel animation it seems like the do-no-disturb sign goes through the rose. But it's a small thing. These animations are truly impressive!

    Reply
  17. JamesNeale on

    roofoo : The Bridgestone Gecko is Australia only, whereas Geico is North America only. (oh and has a UK accent by the way!)
    They both were conceived independently in 2001, and ours doesn't talk.

    Otherwise thanks to all for your kind comments. Got to get the Blender message out.

    Reply
  21. Dane on

    these commercials have some absolutely incredible animation, this really shows off what can be done in blender.... i especially love the use of cloth effects in the third one :-D

    Reply
  30. Hitechboy722 on

    The character animation during the tool board was stunning. The lighting and texturing through all three shots was ACE. Although I wasn't quite taken by the tyre and accompanying rim (model wise), but to be quite honest who cares - the spotlight's on our little four legged friend.

    PS: OMG one week? how big is the ProMotion team?. Great work!

    Reply

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