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Elephants Dream in the Wall Street Journal


wsj.jpgI don't make a habit out of reporting on other sites who report on Blender, but this is more than averagely cool: multiple people have reported that an article on Elephants Dream has appeared in (drumroll) The Wall Street Journal!

The author has clearly put more thought into this than most of the articles that I've seen on Elephants Dream so far, and he really seems to 'get' it. I especially like his introduction:

Viewers of a new, animated short film online have an option not usually available to moviegoers: If they don't like the film, they're welcome to change it.

About the Author

Avatar image for Bart Veldhuizen
Bart Veldhuizen

I have a LONG history with Blender - I wrote some of the earliest Blender tutorials, worked for Not a Number and helped run the crowdfunding campaign that open sourced Blender (the first one on the internet!). I founded BlenderNation in 2006 and have been editing it every single day since then ;-) I also run the Blender Artists forum and I'm Head of Community at Sketchfab.


  1. Sandra Gilbert (dreamsgate) on

    I am constantly amazed at how fast blender is growing. Word of our endeavors is spreading :).

  2. ShiftingClouds on

    For once, a surprisingly well researched, well thought out article as there are few on anything Blender related from total outsiders.
    I sympathise with that author who took the trouble ot 'explaining' ED in the last chapter : this person is not taking any chances with his conservative readership !


  3. @ dreamsgate
    yes indeed, Blender is growing fast, and so is our community. Elephants Dream has really opened new doors, painted in gold.

  4. Hmm, will there be a boom of intrested Wall Street money-sharks trying to buy Blender before their competitors do? Will open source be the next big corporate growth area? Shall we witness "the Blender bubble"?

    Doubt it, but it is intresting that some instance as thoroughly business-oriented as Wall Street Journal notices a non-profit phenomenon such as Elephant's Dream. And Blender for that matter.

    Still, any publicity is good publicity.

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