Blogging is Dead – BlenderNation moves to Twitter

We’ve measured that our readers are getting a shorter attention span – most articles aren’t fully read anymore and people just click the links. Without a doubt, much of this can be attributed to consumption of new media such as Facebook and Twitter.

As of today, we will be adjusting our publication policy to our audience and move away from publishing longer articles – BlenderNation will now exist purely as short messages on Twitter. Accordingly, we have adapted our website to now display the latest Tweets only.

Our news articles will now be published @BlenderNation, and we have created a list @BlenderNation/Community that will include other interesting Twitter streams from the Blender community. If you haven’t already, just sign up to twitter and follow us.

For the editors, this moves makes it MUCH easier to quickly post Blender news. I’m sure this will mean an increased news flow. Twitter FTW!

Update: yeah that’s right – April 1st is over now ;-)

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